2021-2022 Catalog and Student Handbook 
    
    Jun 14, 2024  
2021-2022 Catalog and Student Handbook [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

JOUR 210 - Introduction to Public Relations


Credits: 3
Description
Study of the practice of public relations including media, employee, consumer, community, shareholder, and customer relations. Emphasis is on the history of public relations, its role, and impact on today’s society.

Student Learning Outcomes
  1. Analyze various roles that public relations practitioners play in public and private organizations
  2. Evaluate current-day practices and techniques needed in public relations that involve media, consumers, community and business
  3. Produce press releases

Prerequisite: None



Add to Portfolio (opens a new window)